What Matters More Than Cost When Choosing an Orthodontist?

February 19, 2026

When searching for orthodontic treatment, price is naturally a consideration. However, choosing an orthodontist based solely on cost can be one of the most expensive decisions you'll ever make, not just financially, but in terms of your long-term oral health and satisfaction. Just as you wouldn't select a surgeon or physician based on the lowest bid, your orthodontic care deserves the same thoughtful consideration. Your smile is a lifelong investment, and the orthodontist you choose will shape not just your teeth, but your facial aesthetics, bite function, and overall quality of life for decades to come.

 

So what should matter more than cost when choosing an orthodontist? Let's examine the key factors that contribute to exceptional outcomes and lasting satisfaction.

 

Board Certification: The Gold Standard of Orthodontic Excellence

 

When evaluating orthodontists, board certification should be at the top of your list. While all orthodontists complete specialized training beyond dental school, board certification represents an additional voluntary commitment to excellence that only the most dedicated professionals pursue.

 

Dr. Morgan Zwickel is board-certified by the American Board of Orthodontics (ABO), making her one of the only board-certified orthodontists in the Fort Walton Beach and DeFuniak Springs area. This distinction means she has undergone hundreds of additional hours of rigorous examination, demonstrating superior clinical judgment, advanced skills, and comprehensive knowledge of orthodontic care. Board certification matters because it indicates:

 

  • Commitment to Continuing Education 

  • Adherence to Ethical Standards 

  • Proven Treatment Outcomes 

  • Deep Understanding of Craniofacial Anatomy 

 

Unlike general dentists who may offer orthodontic services after brief continuing education courses, board-certified orthodontists have completed 2-3 years of intensive, full-time specialty training in accredited university programs. This specialized education focuses exclusively on moving teeth, aligning jaws, and understanding the complex relationship between your teeth, facial structure, and overall oral health.

 

Specialized Training and Expertise

 

The distinction between an orthodontist and a dentist who does orthodontics is significant. Orthodontists are specialists who dedicate their entire practice to correcting dental and facial irregularities. After four years of dental school, orthodontists complete an additional 2-3 years of residency training at accredited programs under the guidance of experienced orthodontic educators.

 

This specialized training equips orthodontists to:

 

  • Diagnose complex bite issues and jaw misalignments

  • Create customized treatment plans that consider facial growth and development

  • Handle challenging cases that require surgical coordination

  • Understand the biomechanics of tooth movement

  • Predict long-term treatment outcomes with greater accuracy

 

At Sandy Smiles Orthodontics, Dr. Zwickel combines her specialized training with a passion for creating aesthetic smiles that enhance both appearance and function. Her approach goes beyond straightening teeth; she treats the whole face to create beautiful, healthy smiles that last a lifetime.

 

Comprehensive Treatment Options and Advanced Technology

 

A modern orthodontic practice should offer a range of treatment options tailored to your unique needs, lifestyle, and aesthetic preferences. When choosing an orthodontist, consider whether they provide:

  • Invisalign and Clear Aligner Systems: Invisalign is a virtually invisible treatment option ideal for adults and teens who want discreet orthodontic care.

 

  • Damon Braces:  Self-ligating braces that often result in faster treatment times and greater comfort compared to traditional braces.

 

  • LightForce 3-D Printed Custom Braces: Cutting-edge technology that creates fully customized brackets for more precise and efficient tooth movement.

 

  • Traditional Metal Braces: Time-tested, reliable treatment for complex orthodontic issues.

 

  • Early Intervention Treatment: Phase 1 treatment for children that guides proper jaw development and creates space for emerging permanent teeth.

 

Sandy Smiles Orthodontics utilizes leading-edge technology, including digital imaging, 3D treatment planning, and advanced diagnostics. These tools allow Dr. Zwickel to visualize your treatment from start to finish, predict outcomes with greater precision, and make adjustments that optimize both efficiency and comfort.

 

Modern technology isn't just about having the latest equipment; it's about an orthodontist's proficiency in using these tools to improve patient outcomes. Dr. Zwickel stays current through continuing education and professional development, ensuring you benefit from proven innovations in orthodontic care.

 

Whole-Face Orthodontics: Beyond Straight Teeth

 

One distinguishing feature of exceptional orthodontic care is a whole-face approach to treatment. This philosophy recognizes that high-quality orthodontics isn't just about straightening teeth; it's about treating the entire face to create beautiful, healthy smiles. Dr. Zwickel's expertise in facial aesthetics allows her to consider factors that many practitioners overlook:

 

  • Facial Symmetry and Balance: How do your teeth relate to your facial features? Proper treatment enhances natural symmetry.

  • Lip Support and Profile: Tooth position affects lip fullness and facial profile. Strategic tooth movement can enhance these aesthetic features.

  • Jaw Positioning: Optimal jaw alignment improves not just appearance but also function, reducing risks of TMJ disorders and bite problems.

  • Long-Term Facial Changes: For growing patients, orthodontists must anticipate how treatment will interact with natural facial development.

 

This comprehensive approach is especially evident in Sandy Smiles Orthodontics' cosmetic procedures. Beyond traditional orthodontic treatment, the practice offers Botox, fillers, teeth whitening, and gingival recontouring, aesthetic services that complement orthodontic care to elevate your entire smile.

 

Why choose an orthodontist for aesthetic procedures? Orthodontists possess specialized knowledge of facial structure, giving them unique insight into facial aesthetics, balance, and symmetry. This expertise ensures that cosmetic treatments enhance rather than detract from your natural beauty.

 

Personalized Treatment Planning: Your Smile, Your Goals

 

High-quality orthodontic care recognizes that every smile is unique. Cookie-cutter approaches that apply the same treatment protocol to every patient rarely achieve optimal results. When choosing an orthodontist, look for a practice that emphasizes personalized treatment planning.

At Sandy Smiles Orthodontics, every smile transformation begins with a comprehensive, one-on-one consultation. Dr. Zwickel takes time to:

 

  • Understand your specific orthodontic needs and aesthetic goals

  • Conduct a thorough clinical examination using advanced diagnostic technology

  • Consider your facial structure, bite pattern, and oral health history

  • Discuss lifestyle factors that might influence treatment options

  • Develop a customized treatment plan designed specifically for you

 

This aesthetically-minded approach considers your smile in the context of your entire face. Rather than simply aligning teeth, Dr. Zwickel focuses on creating facial balance, optimizing your bite, and enhancing your natural features. This comprehensive perspective leads to results that look natural, function properly, and stand the test of time.

 

Personalized care also means being treated as an individual, not a number. At a family-friendly practice like Sandy Smiles Orthodontics, you'll experience an environment designed to make you feel cared for, engaging, and light-hearted for young patients, tranquil for adults seeking a relaxing pause in their busy lives.

 

Experience and Proven Track Record

 

All orthodontists start somewhere; experience matters when it comes to achieving exceptional results. An orthodontist's track record demonstrates their ability to handle various cases, adapt to challenges, and consistently deliver beautiful outcomes. When evaluating an orthodontist's experience, consider:

 

  • Years in Practice: How long has the orthodontist been treating patients? More experience often translates to greater confidence in handling complex cases.

  • Case Diversity: Has the orthodontist successfully treated cases similar to yours? Whether you need early intervention for a child, adult orthodontics, surgical orthodontics, or cosmetic alignment, relevant experience matters.

  • Before-and-After Results: Review smile transformations to see actual patient outcomes. This provides tangible evidence of the orthodontist's skill and aesthetic judgment.

  • Patient Testimonials: What do previous patients say about their experience? Look for feedback about treatment outcomes, office atmosphere, and overall satisfaction.

 

Sandy Smiles Orthodontics has earned recognition as "Best Orthodontic Practice" in the Emerald Coast Magazine's "Best of the Emerald Coast" for two consecutive years. This award reflects the consistently high-quality care and outstanding patient experiences that define the practice.

 

Long-Term Value vs. Short-Term Savings

 

When choosing an orthodontist, it's essential to think beyond the initial price tag and consider long-term value. While one practice might advertise lower fees, several factors can affect the true cost of treatment:

 

  • Treatment Duration: Inefficient treatment can extend your time in braces or aligners, potentially increasing costs and inconvenience.

  • Quality of Results: Poor treatment planning or execution might require retreatment down the road, dramatically increasing total costs.

  • Comprehensive Care: Are potential complications, adjustments, and retention included in the treatment fee, or will unexpected charges arise?

  • Retention and Follow-Up: Does the practice provide long-term retention monitoring to ensure your results last?

  • Emergency Care: What happens if you have an urgent issue? Does the practice offer accessible emergency care?

 

Investing in high-quality orthodontic treatment from a board-certified specialist often proves more cost-effective in the long run. Properly aligned teeth function better, are easier to clean, and are less prone to issues like premature wear, jaw pain, and gum disease. These benefits translate to fewer dental problems and lower dental costs over your lifetime.

 

Sandy Smiles Orthodontics offers transparent pricing, flexible financing options, and insurance coordination to make exceptional care accessible. 

 

Commitment to Community and Ongoing Support

 

An orthodontist's commitment to their community often reflects the quality of care you'll receive. Practices deeply invested in their local area tend to prioritize long-term patient relationships over short-term profits. Sandy Smiles Orthodontics demonstrates this commitment through:

 

  • Military Family Support: Special discounts for active service members and veterans, recognizing their sacrifice and service.

  • Community Involvement: Active participation in local events and initiatives that strengthen the Emerald Coast community.

  • Accessibility: Multiple locations serving Fort Walton Beach, DeFuniak Springs, and soon Crestview, making exceptional care convenient for families across Northwest Florida.

  • Virtual and In-Person Consultations: Flexible options that accommodate different preferences and schedules.

 

This community focus ensures that when you choose Sandy Smiles Orthodontics, you're selecting a practice invested in your long-term success and satisfaction.

 

Expert Care You Can Trust at Sandy Smiles

 

Choosing an orthodontist is one of the most important healthcare decisions you'll make. While cost considerations are natural and valid, they should never be the primary factor in your decision. The quality of your orthodontic care will affect your smile, oral health, and confidence for the rest of your life, making it an investment worthy of careful consideration.

 

At Sandy Smiles Orthodontics, Dr. Zwickel brings board-certified expertise, comprehensive training, and a passion for aesthetically-minded care to every patient. Her specialized knowledge of facial structure and craniofacial anatomy ensures that treatment addresses not just tooth alignment but overall facial aesthetics and function. With years of experience, cutting-edge technology, and a genuine commitment to patient care, Dr. Zwickel and her team deliver exceptional results in a warm, family-friendly environment.

 

Whether you're considering treatment for yourself or a family member, Sandy Smiles Orthodontics offers the expertise, technology, and personalized care that lead to beautiful, healthy smiles that last a lifetime. Don't let cost alone drive your decision; invest in the quality care you deserve.

 

Ready to start your smile journey? Contact us and schedule a virtual consultation or book an in-person assessment to experience the Sandy Smiles difference.

 

Frequently Asked Questions

 

How important is board certification when choosing an orthodontist?

 

Board certification is highly important as it represents a voluntary commitment to the highest standards of care. Only about 40% of orthodontists pursue this rigorous certification, which requires hundreds of additional hours demonstrating advanced clinical judgment and superior treatment outcomes.

 

What treatment options should a modern orthodontic practice offer?

 

Look for practices offering traditional braces, self-ligating systems like Damon Braces, clear aligners like Invisalign, and advanced technologies such as 3D-printed custom brackets. The best orthodontists customize treatment to your specific needs rather than using a one-size-fits-all approach.

 

How long does orthodontic treatment typically take?

 

Treatment duration varies by case complexity. Cosmetic tune-ups can take 6-12 months, while comprehensive treatment typically ranges from 12-24 months. Your orthodontist will provide a personalized timeline during your consultation.

 

Why does location matter when choosing an orthodontist?

 

You'll need regular appointments every 4-8 weeks throughout treatment. A conveniently located practice makes it easier to maintain consistent visits, which is crucial for staying on schedule and achieving optimal results.

 

What should I look for during a consultation?

 

Evaluate how the orthodontist communicates, the office environment, and staff friendliness. Ask about credentials, experience with cases like yours, technology used, and what's included in treatment costs. Most importantly, assess whether you feel comfortable and confident in their care.

Get in Touch!

Fort Walton Beach
824 Eglin Parkway NE
Fort Walton Beach, FL 32547

DeFuniak Springs
746 Baldwin Ave.
DeFuniak Springs, FL 32435

Crestview - Coming Soon!
285 N Ferdon Blvd
Crestview, FL 32536

New patient? Special offer here!
Chat with us
Welcome to Sandy Smiles Orthodontics!
Formerly known as Neale Orthodontics.
How can we help?
I'm considering treatment
I’m a patient and need assistance
Excellent, I can help!
Good news, We're are now offering both free Virtual and In-Office Consultations
PLUS, we have a limited time special offer for you.
Just by chatting here we’re both saving valuable time, so you've just earned a $250 credit toward treatment!
Use this promo code: SMILE and click one of the options below here to redeem your $250 credit and let us know what you are comfortable doing next:
I'd like to set up a virtual consultation
I'd like to set up an in-person consultation
I have a quick question - click to call Sandy Smiles Orthodontics